Press Releases

Seltzerland Activated: Cannonball Agency Partners with QWASI to add Mobile Brand Engagement to Event & Sponsors

Case Studies, News, Press Release

QWASI and Cannonball Productions are elevating trendy Hard Seltzer Events, coined Seltzerland with smart mobile technology that produces seamless brand engagement and unlocks 20x more data insights.  These events take place at cities across the US with top beverage brands.

“Partnering with QWASI is enabling us to create better experiences, resources, and data insights for our key partners.  We are excited to be the first to do this in our space.”

Kate Levenstien
Founder, Cannonball Productions

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of consumers are keen to explore brands with touch free experiences that they weren’t aware of pre-Covid.

WALL STREET JOURNAL

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Hard seltzers, a category just five years old, are expected to capture 20% of total beer sales in the US over the next 5 years.

RABOBANK

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of people engage with and respond to mobile content with feedback when touch free access points are made available.

QWASI MARKETING

Soultions
SOLUTION

Top experiential event company, Cannonball Productions has collaborated with QWASI to offer a mobile first experience that drives higher engagement and data insights.

QWASI’s Smart Spaces platform is mobilizing events across the US, increasing brand awareness, improving social amplification, and providing both global and real time location specific insights on consumer behaviors and trends. The mobile first approach unlocks 20X more data insights by allowing for the curation of real time feedback for brand sponsors.

Results
INDUSTRY VALUE

+ 360-degree brand engagement across all events

+ 24/7 participant engagement and social enablement

Mobile activation at Seltzerland enables participants to seamlessly check-in with their favorite brands on social,  share feedback on their favorite pairings, and deliver significantly more localized insights across various markets, including insights into new product releases, flavors, and design.

Check out upcoming Seltzerland Events.

Exclusive Experiences
SELTZERLAND

Seltzerland is turning golf courses across the country into a hard seltzer paradise.

Seltzerland provides a one-of-a-kind, socially distant experience for guests to spend the afternoon tasting 30+ unique hard seltzers. With booths set up across the course, individuals can play a round of golf while tasting various seltzers. Seltzerland also allows guests to indulge in mouthwatering munchies, bust out the ‘gram for epic photo ops, and score sweet on-site giveaways. This nationally touring hard seltzer festival is coming to cities like Chicago, Washington DC, Boston, New York City, Denver, and Madison.

“Partnering with QWASI is enabling us to create better experiences, resources, and data insights for our key partners.  We are excited to be the first to do this in our space.”

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