Caesars Entertainment saves more than 7,000 plastic bottles/mo from waste with QWASI Smart Products & NFC experience.
“Developing healthy drinking habits isn’t just a win for us; it’s a win for the environment.”
RIZWAN PATEL
Senior Director of IT, Caesars Entertainment
of the brain is made up of water, therefore brain function varies regarding how much water is being consumed
DENT NEUROLOGIC INSTITUTE
Being 3-4% dehydrated can lower your work performance by 25-50%.
PREMIUM WATERS
of the human body is made up of water, however, some is lost during everyday functioning making further water intake throughout the day very important.
MEDICAL NEWS TODAY
SOLUTION
Cellotape’s creative implementation of NXP’s NFC tags gave analog water bottles an identity & QWASI gave it a life.
Caesars employees were able to authenticate their favorite water bottles with NFC enabled tags that gave them points every time they refilled that water bottle using the real-time monitor next to the water dispenser. The leaderboard is updated with every refill to gamify health and hydration. Employees were engaged with conversational AI chatbots and machine learning that reminded participants to rehydrate by sending educational and fun facts about the importance of staying hydrated.
RESULTS
• More than 7,000 plastic bottles saved from waste
• Employees drank an average of 2,399 ounces per day
• There was an average of 111 refills a day
CAESARS ENTERTAINMENT
About Caesars Entertainment
Caesars Entertainment joins two successful gaming leaders, Caesars Entertainment and Eldorado Resorts, who have come together to create the largest and most diversified collection of destinations across the U.S.
About Cellotape
Cellotape is the leader in creating RFID and NFC enabled products and labels. QWASI and Cellotape work together to bring objects to life giving them intelligence through authenticity and customer experience.
About NXP
NXP Semiconductors is one of the largest semiconductor suppliers in the world, and the leading semiconductor supplier for the secure identification, automotive and digital networking industries. QWASI and NXP work together to unlock NFC capabilities around mobile applications, and understand unique devices as they engage in the world of IOT.
“Developing healthy drinking habits isn’t just a win for us; it’s a win for the environment.”